As a Creative Project Manager passionate about UX research and product strategy, I aim to leverage my expertise in uncovering user needs and driving impactful product solutions — allowing my interest to also span towards product management and UX research focused roles.
With a proven ability to transform user insights into actionable roadmaps, I collaborate closely with cross-functional teams to deliver seamless, user-centered experiences. My background in research, design strategy, and product lifecycle management equips me to align business goals with user expectations, ensuring products succeed in competitive markets.
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As a Project Manager, my philosophy is rooted in collaboration and empathy. By deeply understanding user needs and aligning team efforts with business goals, I aim to create a seamless process where diverse perspectives are embraced, and every stakeholder feels heard and valued. I believe the best solutions emerge from combining diverse expertise, guided by user insights, and executed with precision and accountability.
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Creative Project Manager (UX Lead)
2023 - Present | THE PLAID AGENCY
Directing cross-functional teams, aligning UX, design, and product priorities while optimizing traffic flow, timelines, and resource allocation to drive project efficiency and deliver impactful outcomes — specializing in digital products, content creation, and rebrands.
Sr. Project Manager
2020 - 2023 | Fischer Homes
Generated $30M+ in revenue by implementing user-centered design strategies that aligned product features with market demands and enhanced user satisfaction. Promoted to support company acquisition efforts by training and managing cross-functional teams to ensure seamless integration and collaboration.
Web & Content Management Intern
2020 | First Star Inc.
Researched and recommended new content and design ideas to enhance user experience, site engagement, and user pathways — supporting continuous website improvements.
Multicultural PR & Marketing Intern
2020 | Allied Global Marketing
Executed multicultural marketing campaigns for major entertainment clients by drafting press materials and pitching to media outlets, driving audience engagement and securing coverage in diverse markets.
Amazon Brand Management Intern
2020 | VENDO Marketing
Optimized Amazon storefronts for multiple clients by conducting keyword research and implementing SEO strategies, increasing visibility, improving product rankings, and driving a 20% boost in organic traffic and revenue through data-driven recommendations.
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User Experience Research
Web/Mobile Design
Integrated Marketing Campaigns
Rebranding
Video Production
Social Content Creation
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Indiana University, 2022 - 2024
M.S. in Human-Computer Interaction, specializing in UX Research & Product Management
Indiana University, 2016 - 2020
B.A. in Creative Advertising, minoring in Marketing and Media Behavior
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Musselman Landscape, Website Redesign (Phase 1)
Hello, INDY Singles, Website Design
EmployIndy (MAP), Event Marketing
Tindley Accelerated Schools, “Walking Tall” Video
Ceres Solutions, Centered On You Campaign
Let’s Connect
skyblanton21@gmail.com
812.343.4598